Remove 2020 Remove Marketing Plan Remove Traditional Marketing
article thumbnail

10 Books Every Social Media Manager Should Read in 2020

Hootsuite

The End of Marketing: Humanizing Your Brand in the Age of Social Media and AI by Carlos Gil. RIP, traditional marketing. The End of Marketing skips over the classic stages of grief and heads right into acceptance. Building a comprehensive plan for maximizing productivity. Try it free today. Get Started.

article thumbnail

Agile Marketing | Overview and 8 Reasons to Adopt It in 2020

Adobe Experience Cloud Blog

Marketing responsibilities and methodologies have changed drastically in the past decade. . It’s no longer logical or affordable for brands to create 12-month marketing plans to be reviewed annually. Traditional vs. agile marketing . Benefits of agile marketing.

Transform 116
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Build a Customer-Driven Marketing Strategy for 2020

Marketing Insider Group

I’ve already explained why I predict 2020 will be the year of the customer. The traditional, tried-and-true marketing methods of getting people to know about your brand and buy your products are no longer as effective as they once were. As long as you really listen to what they have to say, the hard work is done.

article thumbnail

How to Create Your 2021 Marketing Budget Plan [Step-by-Step Guide]

Marketing Insider Group

If you’re like most companies, you realized in 2020 that annual marketing budget planning doesn’t work anymore. Unsurprisingly, 46% of B2Bs say they’re paying closer attention to their marketing’s direct impact on sales post-pandemic as well. Unfortunately, each marketing tactic cannot be evaluated in the same way.

article thumbnail

Digital Marketing trends: what you need to know in 2020

Rock Content

Staying on top of changes in the market is only a way to guarantee you will be able to discern the fads from the long-lasting changes. Take a look at these 2020 Digital Marketing trends to learn which ones can be applied to reach your company’s goals. Generate traffic for content with Google Discover. Take a look!

article thumbnail

How to Improve Your Content Marketing Results

Marketing Insider Group

The proof is in the numbers: 91% of B2B marketers and 86% of B2C marketers use content marketing. 78% of CMOs consider custom content the future of marketing, and 90% of consumers find customized content helpful. Today, we’re diving into how to get better content marketing results for your business.

article thumbnail

Agile Marketing | Overview and 8 Reasons to Adopt It in 2020

Adobe Experience Cloud Blog

Marketing responsibilities and methodologies have changed drastically in the past decade. . It’s no longer logical or affordable for brands to create 12-month marketing plans to be reviewed annually. Traditional vs. agile marketing . Benefits of agile marketing.