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12 Content Marketing Trends to Keep an Eye in 2021

Rock Content

How can you stay ahead of what’s new? What Content Marketing trends in 2021 will follow the changes the previous year brought us? All the following trends will be a part of that search that will probably define 2021 for Digital Marketing. The post 12 Content Marketing Trends to Keep an Eye in 2021 appeared first on Blog.

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Why we care about mobile marketing: A guide for marketers

Martech

At the start of 2021, 97% of Americans owned a cell phone of some kind, with 85% owning a smartphone, up from 35% in 2011, according to a Pew Research Center report. This is a relatively new technology that’s been gaining traction in the last few years as mobile devices become more widespread.

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The modern search landscape: How and where to reach your target audience

Search Engine Land

Google announced a new technology in 2021 called Multitask Unified Model , or MUM, which aims to more efficiently answer complex queries that may previously have required multiple searches. as of August 2021. Traditional search engines. It had a 0.6%

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7 core capabilities and features every DXP must have

Welcome Software

billion in 2021. Sixty percent of customers expect increased digitalization, and among Millennials and Gen Z, this percentage rises to 89%. Businesses who want to change with the times and thrive in the new digital marketplace will use DXPs to optimize their digital experiences end to end. for the forecast period.

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The future of digital advertising: the trends you need to know | 2020

Bannerflow

Thanks to advances in technology, it’s becoming increasingly easier for brands to move marketing functions in-house. Workflows are simpler and processes far quicker thanks to the adoption of new technologies. It’s why research by PwC predicts programmatic TV will represent approximately a third of global TV ad revenue by 2021.

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

A survey found that Gen Z aren’t just tuning into YouTube for the videos – they’re also watching the ads. Here’s an overview of some of the most significant AI advancements, news and developments in 2023: Amazon Amazon rolled out enhanced AI capabilities to help advertisers create better product listings in September.

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The future of digital advertising: the trends you need to know | 2020

Bannerflow

Thanks to advances in technology, it’s becoming increasingly easier for brands to move marketing functions in-house. Workflows are simpler and processes far quicker thanks to the adoption of new technologies. It’s why research by PwC predicts programmatic TV will represent approximately a third of global TV ad revenue by 2021.