Hubspot Marketing

MARCH 19, 2024

When done right, short-form content is quick but concise, enabling fast-paced web users to quickly get most of the information they need. And, if a short-form video doesn't pack all the information a person needs to convert, it usually forces marketers to point out the most important facts that will make viewers eager to learn more.

Thought Leadership 102

Thought Leadership Marketing Marketers Influencer Marketing 102

Digital Marketer

DECEMBER 19, 2022

Since the early 2000s, the ecommerce market size has been growing rapidly. According to Insider Intelligence , US ecommerce sales are predicted to pass $1 trillion in 2022. Omnichannel marketing. Social & influencer marketing. Marketing on the go. Marketing automation. Image sourced from McKinsey.

Transform 83

Transform eCommerce Retail Entertainment 83

Hootsuite

AUGUST 30, 2022

Here’s what you need to know about Gen Z to effectively market to this savvy, smart, and social-first generation. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. General Gen Z stats. Gen Z is 20.67% of the U.S. population.

Gen Z 102

Gen Z Millennials User-Generated Marketing 102

Marketing Insider Group

OCTOBER 25, 2021

As we’re rapidly approaching the end of the year, it’s a great time to look ahead at where we’re going and the marketing trends we’re likely to see more of in 2022. In addition to personalized marketing messages, find ways to listen and respond to their questions.

Market Trends 145

Market Trends Gen Z Millennials Transform 145

Marketing Insider Group

DECEMBER 1, 2021

Content marketing is always changing. It’s not something you set and forget, especially in an age when all marketing is going digital. Content has become the essence of branding, lead generation, and even sales campaigns, across inbound and paid channels, primarily due to one thing: its effectiveness. UGC Continues to Rock.

Market Trends 145

Market Trends Content Marketing Millennials Influencer Marketing 145

Martech

MAY 3, 2022

Meanwhile, organic engagement is growing on newer platforms, especially through the use of influencers, allowing marketers to reach new generations of customers. billion people worldwide use social media, and the social media advertising market’s worldwide revenue was $153 billion in 2021, according to data from Hootsuite.

Social Media Marketing 144

Social Media Marketing Gen Z Branding Millennials 144