Remove 2025 Remove Millennials Remove PR
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The creator economy: Making dollars and sense out of social partnerships

Sprout Social

The benefits of the creator economy for brands According to a Q1 2025 Sprout Pulse Survey, over half of marketers say influencers already play a significant role in boosting audience engagement, fostering credibility and driving revenue growth. AI is also making it easier for brands to discover creators and manage partnerships.

Gen Z 95
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The best marketing campaigns of the year (thus far), what to learn from them, and why they worked so darn well [new data]

Hubspot Marketing

I think its safe to say that 2025, thus far, has been a chaotically charming year to be both a marketer and, in turn, consume it. Over 70% of marketers plan to target Millennials in 2025. But in 2025, Dunkin tapped the only five-foot blonde that timelines wouldnt stop talking about: Sabrina Carpenter.

Gen Z 82
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How to market your brand to budget-conscious prospects

Hubspot Marketing

Table of Contents How to Market to Budget-Conscious Consumers How to Market to Budget-Conscious Businesses How to Market Higher-End Products (If You Can’t Change The Price) 5 Tools You Can Use to Market to Budget-Conscious Prospects How to Market to Budget-Conscious Consumers We’re midway through 2025, and U.S.

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10 Best Social Media Platforms for Businesses in 2025

SocialPilot

The statistics for 2025 show that there are 5.24 It has a dominant hold on Gen Z and millennial audiences globally. The post 10 Best Social Media Platforms for Businesses in 2025 appeared first on SocialPilot. billion active social media users worldwide. billion monthly users. Isn’t that great? Go, check it out now.

Gen Z 40
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What is influencer seeding? A guide for influencer marketers

Sprout Social

In a traditional sense, influencer seeding is a PR strategy. Gen Z and millennial audiences offer the greatest potential for influencer impact. At our Breaking Ground: Q1 2025 Product Launch Event , Senior Solutions Engineer Katherine Maddux focused on the power of data-driven influencer marketing.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

SAS) Smartphone analytics predict a 25% increase in mobile traffic by 2025, according to the Ericsson Mobility Report. billion by 2025. Pinpoint Market Research and Anderson Jones PR) 96% of visitors who come to your website aren’t ready to buy. SmartInsights) Leading marketers are 1.6 trillion by 2026. Adobe Analytics) 96.9

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Meme Marketing – The Indepth Guide to Viral Brand Engagement

SocialPilot

They make brands feel human, witty, and relatable, which is exactly what our audiences crave in 2025. Appeals to Younger Audiences Millennials and Gen Z live and inhale memes. Identify Your Audience Demographics: Are they Gen Z, Millennials, or Gen X? Aidan Brannigan 3. Are they more formal or casual in communication?

Gen Z 52