How to Recover Ad Retargeting Audiences After iOS 17
Customers.ai
NOVEMBER 7, 2023
iOS 14 allowed users to opt out of tracking and opt-out they did. The latest statistics show that only 34% of iOS users remain opted-in. While the release of iOS 14 didn’t completely destroy the digital advertising landscape like many feared, it did add a new layer of complexity. We also know marketers are great at adapting.
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