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Despite some of the risks, brands are still investing a significant percentage of their marketing budgets into influencermarketing , a testament to its effectiveness. Why influencer brand safety is more important than ever Spending on influencermarketing is a massive part of overall marketing budgets—and is continuing to grow.
This number reflects how deeply social media is woven into Filipino culture, shaping how people communicate, entertain themselves, shop, and interact with brands. Meltwater ) By 2029, social media users in the Philippines will be at 95.18 market share, followed by Facebook Messenger and TikTok. million on influencermarketing.
This number reflects how deeply social media is woven into Filipino culture, shaping how people communicate, entertain themselves, shop, and interact with brands. Meltwater ) By 2029, social media users in the Philippines will be at 95.18 market share, followed by Facebook Messenger and TikTok. million on influencermarketing.
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