Remove 2029 Remove Customer Remove Millennials
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Social media statistics shaping Australia’s digital landscape in 2025

Sprout Social

million active internet users by 2029. By 2029, Australian social media users are projected to grow by 2.1 Millennials: seven hours and 45 minutes. Takeaways: Brands should use Reddit to build trust with their customers by engaging with them directly. In 2025, the number of active internet users is forecast to exceed 23.3

Gen Z 59
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Australian TikTok statistics to inform your strategy in 2025

Sprout Social

TikTok is expected to reach 35 billion users by 2029. Further, the 2024 Social Media Content Strategy Report reveals that 73% of Millennials have TikTok accounts. A 2024 survey found that 41% of Gen Z shoppers had made purchases through social media in the past six months, followed closely by Millennials (40%).

Gen Z 65