Remove 2029 Remove Marketing Strategy Remove Millennials
article thumbnail

Social media statistics shaping Australia’s digital landscape in 2025

Sprout Social

million active internet users by 2029. By 2029, Australian social media users are projected to grow by 2.1 Takeaways: With such strong projected growth, Australian businesses must incorporate social media advertising into their overall marketing strategy to facilitate long-term growth. But what are people doing online?

Gen Z 60
article thumbnail

60 social media statistics marketers need to know in 2025

Hootsuite

Half of Facebook users are Millennials Just over half (51%) of Facebook users are Millennials, measured as people between the ages of 25 and 45. billion users by 2029. Source: Hootsuite Social Trends 2025 Report How to use social media stats to inform your strategy 1. Comparatively, the United States has 193.8 33% of U.S.

Gen Z 114