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Marketing to millennial homeowners: A guide for home services providers

Faraday

Millennials in particular have made their mark on the real estate business, as they now make up the largest share of home buyers in the country, according to the National Association of Realtors. Find millennial homeowners on the right channels Millennials are a digitally native generation.

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A Guide to Increasing Video Advertising Engagement 

Bannerflow

Video advertising provides an unrivaled platform for short-form storytelling that connects to your audience more deeply. While the ROI is undeniable, implementing an effective video advertising strategy can seem tricky. We’ll include best practices for in-banner video advertising to boost business growth and brand exposure.

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SEO For Pinterest: 20 Pinterest Tips To Drive Discovery and Clicks

Hubspot Marketing

Women comprise 60% of the audience, but men and Gen Z are fast-growing segments. 36% of Gen Z and 22% of millennials search for brands on social media more often than through search engines. Register as a merchant if you intend to sell on Pinterest and connect your store catalog for pinning and advertising.

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Twitch marketing: What it is and how brands can do it right

Sprout Social

For brands targeting a millennial or Gen Z audience that has even the mildest interest in gaming, the platform is a potential goldmine. Before you worry about advertising on Twitch in any form, it’s crucial to understand the basics of how the platform works. What are some Twitch terms that marketers should know?

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The 8 Best Social Media Marketing Companies of 2020

Neil Patel

What makes Social Media 55 stand out is their specialized expertise in a number of niches, ranging from real estate to skin products to plumbing. One goal of social media marketing and advertising is to expand your reach to new followers. With this know-how, they’re able to make focused moves that are specific to each industry.

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How Content Curation Can Boost Your Gen Z Marketing Strategy

Scoop.it!

Whereas marketers once lived and died by Millennial content consumption, a new challenger has entered the field. As Gen Z emerges into adulthood, we’re seeing businesses devote more time and resources toward catering to this younger demographic. Of course, content geared to Gen Z will differ from content created for Millennials.

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3 Short-Form Video Trends Online Marketers Should Watch in 2021

Hubspot Marketing

With 69% of its users between 13 and 24 years old, TikTok is definitely the platform of the Millennial and Gen Z population. The song would also work great as a backdrop for a business coaching company advertising its services. Image Source. The TikTok homepage features a timeline of videos separated in two tabs.

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