Bannerflow
FEBRUARY 3, 2023
Video advertising provides an unrivaled platform for short-form storytelling that connects to your audience more deeply. While the ROI is undeniable, implementing an effective video advertising strategy can seem tricky. We’ll include best practices for in-banner video advertising to boost business growth and brand exposure.
Hubspot Marketing
DECEMBER 13, 2023
Women comprise 60% of the audience, but men and Gen Z are fast-growing segments. 36% of Gen Z and 22% of millennials search for brands on social media more often than through search engines. Register as a merchant if you intend to sell on Pinterest and connect your store catalog for pinning and advertising.
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Sprout Social
SEPTEMBER 3, 2020
For brands targeting a millennial or Gen Z audience that has even the mildest interest in gaming, the platform is a potential goldmine. Before you worry about advertising on Twitch in any form, it’s crucial to understand the basics of how the platform works. What are some Twitch terms that marketers should know?
Scoop.it!
AUGUST 17, 2023
As Gen Z emerges into adulthood, we’re seeing businesses devote more time and resources toward catering to this younger demographic. But marketing to Gen Z is proving a lot different than marketing to their millennial counterparts. Of course, content geared to Gen Z will differ from content created for Millennials.
Neil Patel
SEPTEMBER 29, 2020
What makes Social Media 55 stand out is their specialized expertise in a number of niches, ranging from real estate to skin products to plumbing. One goal of social media marketing and advertising is to expand your reach to new followers. With this know-how, they’re able to make focused moves that are specific to each industry.
Sprout Social
SEPTEMBER 30, 2021
And as noted in our guide to marketing in Gen Z, younger consumers rely on Instagram to discover, research and share new products. Influence marketing works especially when targeting Gen Z buyers. Your Instagram bio is valuable real estate, especially if you’re interested in sales. Instagram ads.
Faraday
APRIL 16, 2021
Millennials in particular have made their mark on the real estate business, as they now make up the largest share of home buyers in the country, according to the National Association of Realtors. In August 2020, home sales shot up to reach a 14-year high.
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