Customers.ai

NOVEMBER 14, 2023

Key Trends in Website Visitor Identification Benefits of Website Visitor Identification How Website Visitor Identification Can Enhance Lead Generation Success Story: DTC Health & Wellness Brand Website Visitor Identification FAQs What is Website Visitor Identification?

User-Generated 120

User-Generated Health B2C Analytics 120

Customers.ai

JANUARY 3, 2024

Aligning Sales and Marketing : Coordinating closely between sales and marketing teams to effectively convert personalized marketing efforts into successful sales outcomes. The main goal of contact-based marketing is more individualized marketing for stronger customer relationships and higher conversion rates.

CRM 107

CRM Direct Mail Customer Journey Marketing 107

Set Up

SEPTEMBER 19, 2023

Marketing strategies were focused on cultivating relationships in person, event marketing, printed material, direct mail, and cold calling/emailing. The primary focus was shaking hands and meeting in person. Marketing was done by small teams and was driven by lots of guesswork and shots in the dark.

Transform 59

Transform B2C Direct Mail Food 59

Martech

APRIL 22, 2022

Artificial intelligence (AI) in marketing leverages machine learning to make automated decisions. With AI, brands can boost the ROI of marketing campaigns through predictive modeling, advanced segmentation, and personalization. In this piece, we will dive deep into the value of AI technologies in marketing.

Transform 145

Transform Marketing Marketers Analytics 145

Customers.ai

JANUARY 26, 2024

B2B Marketing Tool: Bizzabo Bizzabo is a holistic platform that provides your team with all the tools they need to create rewarding events, while surfacing insights to help your events grow both on and offline. Build a branded event website with an editor that’s integrated with your event registration software and event app.

CRM 111

CRM User-Generated Analytics Marketing 111

Hubspot Marketing

DECEMBER 13, 2023

Challenges Direct business-to-consumer (B2C) sales are difficult in the hospitality industry. Customers become expensive to acquire and difficult to retain through email marketing. However, there are still clear benefits of email marketing for hotels. Need a refresher on email marketing?

Email Marketing 92

Email Marketing Marketing Marketers Customer Acquisition 92

Hubspot Marketing

JANUARY 4, 2021

That might sound overly simplistic, but I do believe it's paramount that marketers understand their influence and what a wonderful positive power it can be. Whether B2B or B2C, customers are looking for brands they can trust to meet their needs and make their lives easier or more delightful. Brand Values.

Market Trends 145

Market Trends Transform CMO Marketing 145