Martech
APRIL 20, 2023
The key to RMN’s success is how interactions with brands can enhance the shopper experience. If it’s something that makes sense for our shoppers, we’ll take a look.” Grocery shoppers make purchases several times a month, and often multiple times per week. RMN revenue in 2022 was estimated at $37.5 Get MarTech!
Martech
JULY 13, 2021
She recently restructured her organization to reflect a more formal omnichannel approach and to ensure a consistent brand experience across pre-purchase, digital engagement and shopper marketing, and post-purchase behavior. We pivoted and started to learn more about third-party services. Merkle to acquire CX agency LiveArea .
Martech
AUGUST 19, 2021
We know it works for B2C, with the success of Netflix, so why can’t we make it work for B2B? With the pandemic still a major concern for shoppers, marketers in the retail space should be looking at how better to engage with consumers digitally. One of my initial ideas was, why don’t we do a streaming video hub?” Read more here.
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