Search Engine Land

FEBRUARY 26, 2024

Top digital marketing goals for 2024. Content marketing trends. Emerging trends and data in Amazon marketing. Transformation in the SEO space. Influencer marketing. Video marketing tactics and strategy. Emerging trends in paid advertising.

Digital Marketing 125

Digital Marketing Thought Leadership Transform B2C 125

Trade Press Services Newsletter

OCTOBER 6, 2022

User-Generated Content User-generated content, or UGC, is 2023’s version of word-of-mouth marketing. Defined as any content created by users of an online platform, UGC is popular in B2C markets. There are, however, many creative ways to implement UGC in your B2B marketing strategy.

Marketing Plan 130

Marketing Plan Thought Leadership Whitepaper Transform 130

Martech

SEPTEMBER 26, 2022

Regions outside North America, including LATAM and elsewhere, are just starting their digital transformation. With that out of the way, let’s delve deeper into fintech marketing, starting with B2C. 7 fintech marketing strategies for B2C. B2B fintech marketing. Get MarTech! In your inbox. See terms.

Transform 106

Transform B2C Finance Affiliate Marketing 106

Set Up

SEPTEMBER 19, 2023

Resnick: The packaging industry arrived a little late to the digital marketing party, but it has been an exciting journey to see how it has transformed the way we do business. Historically, a traditional marketing approach was standard in the packaging space. We recognize that we’re marketing to people, not companies.

Transform 59

Transform B2C Direct Mail Food 59

Neil Patel

OCTOBER 13, 2021

Talk about your transformation: Businesses and people buy transformations, not features. Start your Q4 off strong and warm up your list with a strong email marketing strategy. Prioritize Video Content. Video marketing is here, and it’s disrupting the industry, but what makes it so successful?

Transform 135

Transform Price Shoppers User-Generated 135

Neil Patel

AUGUST 5, 2021

Social media posts and blog posts are great, but they’re not enough on their own in the fitness market. You’ll also need visual content such as user-generated content, instruction videos, nutritious recipe videos, and transformation pictures (on platforms where they’re permitted). Try Video Marketing.

Advertising 141

Advertising Advertisers Health User-Generated 141

Search Engine Land

MAY 30, 2023

Equally, business leaders often just don’t understand video, marketing or audiences well enough to produce anything other than dull corporate brand videos. This brings us to the concept of a brand video graveyard. Build it and they will buy YouTube can influence the purchasing decisions of both B2B and B2C buyers.

Branding 100

Branding Gen Z Transform Education 100