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20 Tips to Write Catchy Email Subject Lines [+ Examples]

Hubspot Marketing

In fact, 47% of marketers in 2022 say they test different email subject lines to optimize their emails' performance and increase click-through rates. At this point, marketers have never had more ways to learn about their subscribers' preferences, jobs, or general (dis)likes. Your readers are judging your email subject lines.

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How to Write Headlines: a Step-by-Step Guide

Neil Patel

If you want your blog posts to perform well, one simple way is to achieve this is by writing magnetic headlines. If you fail to make it impactful and clickable, every other marketing step that you take will be a total waste of time. Why Should You Care About Headlines? Why Should You Care About Headlines?

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The psychology behind content: how to trigger your users’ behavior

Rock Content

This may sound counterintuitive but success in marketing strategy does not start with strategy. Here is where psychology — better, comprehension of basic psychology principles — can help. Here is where psychology — better, comprehension of basic psychology principles — can help. Psychology and Persuasion.

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101 Landing Page Optimization Tips

Unbounce

More blog posts by Garrett Hughes Oli Gardner Unbounce co-founder Oli Gardner has seen more landing pages than anyone on the planet. He was recently named the “The 2018 Marketer to Watch,” in the under 46 category, by his mother. Updated on October 20, 2023. You’re welcome. Donʼt know how to fix the problem? Never fear.

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The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity

Content Marketing Institute

Marketers seeking to learn through recent books suffer from an embarrassment of riches. A search of Amazon.com for “marketing books” returns 324,225 titles. Narrow the search to “content marketing books” and 2,736 options appear. Content marketing success requires making the right decisions over and over.

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Why Clickbait Works (And Why You Should Do More of It)

Neil Patel

In this post, we’ll explain why clickbait works, how to do it ethically, and why you should be using more of it. It can include any web content, from news articles to blog posts, infographics, videos, interviews, and more. Fast forward to the 21st century, and catchy newspaper headlines have transformed into catchy blog titles.

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14 Email subject line best practices to get more opens

AWeber

"Email marketing is still the #1 best way to engage with your audience and convert leads into customers — but if no one is opening your emails, you've got a problem." That's why we put together this list of best practices to help you create attention-grabbing subject lines for your email marketing campaigns. Not particularly.