Should Marketers Optimize for Bing? [Data + Expert Tips]
Hubspot Marketing
DECEMBER 15, 2023
With more than a billion monthly users , Bing is the second most popular search engine globally. Moreover, since Microsoft’s acquisition of OpenAI earlier this year, Bing has begun integrating AI technology into its search engine, and its traffic has increased by more than 15%. Should you optimize for Bing? That’s a great question.
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