Brand Management New Markets Transform 
Businesses Grow
MARCH 10, 2025
Many brands live in a reaction culture. If the need for speed hasn’t transformed your marketing department, it will soon. It is certainly a weird world where our hard-earned brand marketing can be tarnished in a single post. There’s no time for planning or measurement.
Rock Content
DECEMBER 21, 2020
But nothing that good international branding management can’t solve. This article will explain everything you need to know about global branding, showing how brands can trace an efficient strategy to conquer markets worldwide. Branding is already a challenge in local markets.
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Adobe Experience Cloud Blog
MAY 10, 2018
The top 50 brands in the world achieved an average Difference Score of 139, while the next 50 scored an average of 96. To be fair, the importance of differentiation is not a new idea. It is arguably the basis upon which modern brand management was founded. Don’t fear extending your brand into new markets and industries.
Marketing Insider Group
MAY 10, 2010
And so we begin to see this evolution of the voice of customer moving out of marketing and into the board room. The Case For Optimism I recently read Why it’s time for new marketing optimism by Lisa Donohue and it really struck a chord. I agree with Lisa that it’s a great time to be a marketer.
Marketing Insider Group
MAY 10, 2010
And so we begin to see this evolution of the voice of customer moving out of marketing and into the board room. The Case For Optimism I recently read Why it’s time for new marketing optimism by Lisa Donohue and it really struck a chord. I agree with Lisa that it’s a great time to be a marketer.
Sprout Social
MAY 9, 2023
Thus, you get to know why certain brands keep appearing in your social listening data, what new market trends are brewing, which influencers would be a great fit and many other insights that can help you strengthen your social marketing strategy. This eventually gives you an idea of how well your business is performing.
Adobe Experience Cloud Blog
OCTOBER 28, 2008
I also tend not to look at B2B and B2C as that different, since although there are different aspects and variables you must take into account, the job of marketing really never changes. What today's new marketing technology tools enable you to do is truly awesome and they bring a level of capability never before seen in the B2B space.
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