The Relationship Between Branding and Emotion
Duct Tape Marketing
MARCH 1, 2017
The Relationship Between Branding and Emotion written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Javier Sanchez Lamelas. Things like branding and storytelling seem like vague concepts rather than concrete tactics. He and I discuss how to market effectively by appealing to emotion.
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