SmartBrief - Marketing

FEBRUARY 21, 2025

Brand Purpose from the CMO seat Considering this conference was the center of the digital advertising universe, the opening session, “The CMO Perspective,” was a good one to set the stage for the rest of the day’s events.

CMO

Set Up

MARCH 19, 2024

Featured Leaders: Paige Farrow | Former Senior Director of Brand, Creative, & Social Strategy at NAPA Auto Parts Tiffany Grinstead | Vice President-Personal Lines Marketing at Nationwide Mary Beth Sharp | Vice President Marketing at Pratt Industries, Inc. Teri Otte | Vice President of Global Marketing at Neogen Corporation 1.

Transform

Marketing Insider Group

FEBRUARY 5, 2024

Hosting Tribunal) Food blogs lead in popularity, with 42.8% Martech) Digital marketing accounts for nearly 60% of marketing spending, as per the AMA’s 2021 CMO survey. Martech) The US Bureau of Labor Statistics forecasts a 10% annual increase in employment for marketing managers over the next eight years.

Digital Marketing

Econsultancy

DECEMBER 13, 2021

Overall, agencies have said that working hours have been less respected as a result, with many clients asking for last-minute changes due to the uncertain nature of the global market. ” Marketing budgets now equate to just 6.4% UK ad market expected to be the second highest for growth in 2021. million in total.

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