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3 ways B2B marketers can use generative AI

Martech

It’s also common for marketers to outsource content production to agencies, freelancers or copywriting platforms like Compose.ly. This increases expenses and complicates communication. ChatGPT and similar platforms offer marketers unprecedented opportunities to enhance all content creation and production.

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The Role of Artificial Intelligence in Marketing

Rock Content

Working with Digital Marketing is a never-ending effort to better understand an audience and get closer to it. In this search, marketers are always finding new technologies and insights on how to use them so they can keep up with ever-changing expectations. Communicating easily. Let’s see the main examples!

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Content Personalization: learn all the secrets to create tailored experiences for your audience

Rock Content

In fact, companies have been investing in personalized products and communication for decades. But we now have access to cutting-edge technology to refine our audience like never before. Market segmentation. New customer expectations. In the 21st century, we’ve witnessed the consolidation of Marketing 3.0,

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The marketer’s guide to customer journey orchestration

Use Insider

A behavioral segment is a group of customers clustered together by one behavioral trait, for example, purchase history. You can create behavioral segments by using behavioral market segmentation. This ensures that all the messaging is interconnected, and there’s no possibility of a communication lapse.