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How-To Guide on Building a B2B Content Marketing Strategy

Rock Content

If so, you need a great B2B content marketing strategy. You must speak business to business (B2B) while placing your content where key stakeholders will see it early and often. Fortunately, creating a B2B content marketing plan is not rocket science. Ready to get started?

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Crafting an Effective Go-to-Market Strategy for Sustainable Growth

Rock Content

Go-to-Market Strategy Essentials As we said before, a GTM strategy serves as a roadmap to align various aspects of the business toward common goals. The core elements of a GTM strategy include market research, product positioning, and customer engagement. Market research involves identifying your ideal customer and market.

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Crafting an Effective Go-to-Market Strategy for Sustainable Growth

Rock Content

The Essentials of a Go-to-Market Strategy As we said before, a GTM strategy serves as a roadmap to align various aspects of the business toward common goals. The core elements of a GTM strategy include market research, product positioning, and customer engagement. Monitor these KPIs and adjust your strategy when warranted.

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18 Best Free Microsoft Excel Templates for Marketing & Sales

Hubspot Marketing

If you want to avoid a mess at the end of the month or quarter, take a look at this collection of 8 marketing budget templates designed to help you better organize your marketing spend. The essential KPI tracker, shown above, takes the metrics your marketing team has agreed to track and describes them in more detail.

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Content Distribution Strategy: Because Even Your Words Need a Good Road Trip

Rock Content

In an increasingly connected digital-age world, getting a brand noticed and building a loyal customer base calls for high-quality, engaging content, and plenty of it. The right approach to content marketing can give your brand a powerful voice that makes your target audience truly sit up and take notice.

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Important Marketing Terms You Should Know

Exposure Ninja

They may find you through a search on a search engine, content marketing, digital PR, email marketing, video marketing, social media marketing and more. Content Marketing Content marketing consists of any content you create as part of your marketing efforts.

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Check out our new Ecommerce glossary of terms!

Rock Content

It is largely linked to Content Marketing. It stands for “ key performance indicator ”. Mobile Marketing. Strategic Marketing actions for mobile devices. Market research. A study that is carried out to obtain a current view of the market in which the company is inserted.