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19 Content Marketing Best Practices to Propel Your Growth

Marketing Insider Group

In fact, I’d argue that most brands publish far too much mediocre or low-quality content. Think you’re safe because you have a dedicated content marketing strategy? Brands with the most successful content are far more likely to have a dedicated content strategy compared to the least successful brands: 60% vs. 21% respectively.

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12 Best Practices for Using Content in Your Growth Strategy

Marketing Insider Group

Think you’re safe because you have a dedicated content marketing strategy? Brands with the most successful content are far more likely to have a dedicated content strategy compared to the least successful brands: 60% vs. 21% respectively. Content should provide a foundation for your overall growth strategy.

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The Art of Tailored Curation: Leveraging Niche Content to Boost Customer Loyalty

Scoop.it!

These days, it’s not enough to just publish a ton of content aimed generally at your target audience. Modern consumers, particularly among the Millennial and Gen Z generations, want content tailored to their specific needs, interests, and desires.

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What Are Influencer Engagement Marketplaces (and How to Use Them)

Neil Patel

For businesses, this is great news because you can use one or two trusted influencers for all your content marketing. Next, clarify your target audience and how they best respond to influencer marketing. As an example, say you’re a brand looking to launch a new product aimed at millennials on Instagram.

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. Content marketing is the kind of marketing that delivers ROI you can measure. Unlike other methods of marketing, content marketing stands out because it is completely sustainable.

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What is Content Marketing, Really? (And Other Content Questions Answered)

Marketing Insider Group

While companies have relied on traditional marketing strategies for decades, some are still wondering, what is content marketing really? Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. What Is Content Marketing Really?

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How to Build a Content Strategy for Small Businesses

Scoop.it!

You will select your audience based on your business goals and market research. But don’t overlook past data, even if your previous content marketing efforts have failed. Picking your content channels. A successful content marketing strategy is one that has a clearly defined audience. Conclusion.