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Top 12 Digital Marketing Trends in 2023 You Should Know

Digital Marketer

With the continuous emergence of new technologies and changes in consumer behavior, it’s super important to stay ahead of the curve by staying on top of the latest digital marketing trends. But, as digital marketers or business owners, it can get a little challenging to catch up with everything happening so fast.

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AI in B2B Marketing: 9 Ways To Work Smarter, Better, Faster, and Stronger

Hubspot Marketing

75% of marketers surveyed say AI and automation help them spend less time on manual tasks, which means more time on the creative parts of their jobs they enjoy most. Artificial intelligence (especially generative AI) is plagued with concerns about plagiarism , bias , and data security. How to Use AI in B2B Marketing 1.

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The 2024 guide to generative AI in marketing

Use Insider

What is generative AI in marketing? Generative AI in marketing empowers marketers to craft relevant, timely, and trustworthy customer experiences effortlessly. This increased efficiency allows marketing teams to focus on high-value strategic initiatives rather than repetitive manual tasks.

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Is conversational messaging shaping the future of marketing?

Use Insider

Conversational messaging is a powerful tool that allows businesses to engage in real-time dialogues with customers on messaging platforms such as WhatsApp and SMS, unlike traditional forms of communication like email. For example, a retail business can use conversational messaging on WhatsApp to help customers browse and purchase products.

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Building Relationships with your Leads

Duct Tape Marketing

Building Relationships with your Leads written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. You’ve invested time and energy in social media, content marketing, you’ve created a call to action that’s been generating leads, and your email list of contacts is growing. Get creative.

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Building Relationships with your Leads

Duct Tape Marketing

Building Relationships with your Leads written by Guest Post read more at Duct Tape Marketing. You’ve invested time and energy in social media, content marketing, you’ve created a call to action that’s been generating leads, and your email list of contacts is growing. Build a strategy around influencers. Get creative.

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Building Relationships with your Leads

Duct Tape Marketing

Building Relationships with your Leads written by Guest Post read more at Duct Tape Marketing. You’ve invested time and energy in social media, content marketing, you’ve created a call to action that’s been generating leads, and your email list of contacts is growing. Build a strategy around influencers. Get creative.