How to Find Keyword Cost and Optimize Your PPC Campaigns
Backlinko
MARCH 26, 2025
For example, insurance, healthcare, finance, and legal terms have some of the highest CPCs. Finance $3.50 Heres how to use it: Enter a broad keyword, such as CRM software. Keyword cost is the amount you pay to advertising platforms (like Google Ads) when someone clicks on your ad. Other keywords cost under a dollar per click.
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