article thumbnail

5 Phrases To Banish From Your Copywriting (And What To Replace Them With)

Duct Tape Marketing

5 Phrases To Banish From Your Copywriting (And What To Replace Them With) written by Guest Post read more at Duct Tape Marketing. The point of copywriting to make somebody feel something, which causes action. We get it—Anna Kendrick is adorable and quirky; just like all Millennials, right!? Insert eyeroll here. In today’s world.

article thumbnail

21 Examples of Successful Co-Branding Partnerships (And Why They're So Effective)

Hubspot Marketing

Co-branding Campaign: High-End Fashion. Anyone who's designer-conscious knows high fashion and Target aren't exactly the same caliber regarding quality. These two businesses saw the opportunity to run a campaign that exposed their product and copywriting to brand new audiences. Image Source. Joybird & Sherwin-Williams.

Branding 145
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Facebook Ad Strategy for Ecommerce: A Complete Guide

CXL

Buck Mason shirts are built to last, meaning buyers don’t need to repurchase regularly and contribute less to fashion waste. With Millennials and Gen Z increasingly reporting preferences for sustainable consumer options , durability is an appealing benefit for this audience. Say you’re a grammar and spell-checking SaaS company.

article thumbnail

27 marketing resources to elevate your social team in 2022

Sprout Social

Copywriting resources. These copywriting and content marketing resources will strengthen your editorial skills so you can create punchier content in 2022. Everybody Writes is the go-to handbook for developing your copywriting skills. What to read first: Read this if you’re feeling overwhelmed or anxious or fraudulent.

article thumbnail

The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

What travel, food, or fashion brand can exist today without a vibrant Instagram page, videos, and a few influencer campaigns? Meet Our Millennials serves the triple purpose of empowering employees, attracting new talent, and humanizing the brand for consumers. Neglecting it is way more risky than investing in it. image source.