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The New Focus on Retention Marketing

Marketing Insider Group

But research shows that focusing your efforts on the customers you already have is a better long-term strategy that can generate a higher ROI. It can cost 5x more to attract a new customer than it does to retain an existing one, and increasing your customer retention rate by just 5% can result in a profit increase of over 25%.

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The 5 Benefits of E-Commerce Automation

Neil Patel

E-commerce automation is any digital or technologically-driven task triggered by an action or non-action from a customer, your team, etc. Customers can find what they are looking for more quickly and purchase what they want more easily, while not being bogged down by unavailable products, etc. You set it up, and it runs.

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Omnichannel Marketing: 7 Examples to Improve Customer Experience

CXL

This leads to greater brand awareness , revenues, and customer loyalty. When they’re aligned revenue and profits increase. Instead, it wanted to appeal to local non-worshippers. Customers are given what they need to succeed, which turns them into raving fans and advocates that help grow the company through referrals.

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10 Great Examples of Welcome Emails for New Customers & Employees

Hubspot Marketing

Then, they sweeten the pot (pun intended) by noting that they donate 50% of their profits to global sanitation projects. If you're trying to craft a welcome email that's non-interruptive, and laser-focused on adding value instead of fluff, this is a great example to follow. Their welcome email is equally fun and informative.

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20 B2B Marketing Strategies That Will Deliver Success In 2021

Marketing Insider Group

Examples of these are tools for customer relationship management (CRM), content management systems (CMS), automation, and e-commerce tools. Segregate transactional and non-transactional data to determine which ones go under social analytics, performance management, decision science, and data exploration.

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19 B2B Marketing Strategies That Are Still Important for 2019

Marketing Insider Group

Examples of these are tools for customer relationship management (CRM), content management systems (CMS), automation, and e-commerce tools. Segregate transactional and non-transactional data to determine which ones go under social analytics, performance management, decision science, and data exploration.

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Finding New Customers In Untapped Places

Duct Tape Marketing

One is being somebody who for 25 years in my own business has spent lots of time in very private, confidential, bearing your soul conversations with people where I do believe that it is meaningful for entrepreneurs to know that all of their effort and energy, the hard path of entrepreneurship makes a difference beyond just making a profit.

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