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The New Focus on Retention Marketing

Marketing Insider Group

But research shows that focusing your efforts on the customers you already have is a better long-term strategy that can generate a higher ROI. It can cost 5x more to attract a new customer than it does to retain an existing one, and increasing your customer retention rate by just 5% can result in a profit increase of over 25%.

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The 5 Benefits of E-Commerce Automation

Neil Patel

E-commerce automation is any digital or technologically-driven task triggered by an action or non-action from a customer, your team, etc. Customers can find what they are looking for more quickly and purchase what they want more easily, while not being bogged down by unavailable products, etc. You set it up, and it runs.

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10 Great Examples of Welcome Emails for New Customers & Employees

Hubspot Marketing

It’s also important to provide a clear way out if users aren’t interested. Make sure all your welcome emails contain “unsubscribe” options that allow customers to select how much (or how little) contact they want from you going forward. Usually, there are steps that users must take after signing up to get the most out of the platform.

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Omnichannel Marketing: 7 Examples to Improve Customer Experience

CXL

This leads to greater brand awareness , revenues, and customer loyalty. When they’re aligned revenue and profits increase. Instead, it wanted to appeal to local non-worshippers. Like Cornerstone Fellowship, Intelligent Blends meets customers where they are to make themselves the go-to choice.

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20 B2B Marketing Strategies That Will Deliver Success In 2021

Marketing Insider Group

Advanced and automated marketing tactics, personalization, interactive content and new user experience requirements all demand a greater portion of a business’s budget to achieve. There are over 5 billion mobile users around the world that you can potentially reach with mobile marketing strategies.

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19 B2B Marketing Strategies That Are Still Important for 2019

Marketing Insider Group

Advanced and automated marketing tactics, personalization, interactive content and new user experience requirements all demand a greater portion of a business’s budget to achieve. There are over 5 billion mobile users around the world that you can potentially reach with mobile marketing strategies.

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SaaS marketing strategies: The ultimate guide to market your SaaS product

Unbounce

A SaaS can sometimes offer a freemium or a free trial —that’s when you either have a free tier (which customers can use for no charge, but usually with fewer bells and whistles), or a specified amount of time (often 14- or 30-day trials) where users can test out the service to see if they like it before upgrading to the paid version.