2022 CPL and CAC Benchmarks [HubSpot Research]
Hubspot Marketing
JULY 22, 2022
As a marketer, you know you have to spend money to make money. This is particularly true when you're trying to generate leads and acquire new customers. However, if there are ways to cut the cost of lead generation and customer acquisition without undercutting either metric. Marketing Channels with the Lowest CAC.
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