Marketing Insider Group

SEPTEMBER 20, 2021

Distributors have a unique position in the supply chain, managing and marketing to manufacturers and retailer partners at both ends. Content marketing for distributors is a way to engage these multiple audiences at once while growing your brand visibility. Content Marketing for Distributors: The A-Z Guide. Sounds awesome, right?

Content Marketing 135

Content Marketing Manufacturing Whitepaper Retail 135

Marketing Insider Group

JULY 15, 2015

Referred customers deliver 16% higher lifetime value (Source: Wharton School of Business). Connect The Dots In The Customer Journey Touch Points. Each customer journey includes touch points – dots you need to connect to draw a holistic experience. The Customer’s Customer Requires 10 Key Experiences.

Customer 110

Customer Customer Journey Education Retail 110

Lusha

APRIL 5, 2023

It’s such a powerful tool we even hosted a webinar about it with our very own US Director of Sales and Business Development, George Nammour , and two powerhouses from our intent partner Bombora: Erin Scheller , Senior Director of Demand and Revenue Marketing, and Jo Reyes, Vice President of Segment Marketing. Five of them, in fact.

Customer Journey 52

Customer Journey Finance Digital Buyers CRM 52

Set Up

APRIL 13, 2022

At Set up , we regularly interview a variety of industry experts to keep a pulse on what marketers are prioritizing and predicting in their field. The following marketing leaders from Three Five Two and B2B Content Cure, formerly at Avient Corporation , share their perspective on the Manufacturing industry.

Manufacturing 52

Manufacturing PR Transform eCommerce 52