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The Ecommerce Tree of Life with Scott Cunningham [VIDEO]

Digital Marketer

The eCommerce Tree of Life is one of the core concepts that we use to plan how we build a sustainable, scalable store. It is also the foundation on which our BRAND NEW eCommerce Marketing Certification is taught. The all new “Become A Certified Ecommerce Marketing Master” course launches June 11, 2022!

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3 eCommerce KPI’s to Master with Scott Cunningham [VIDEO]

Digital Marketer

Learn more about your Customer Avatar Canvas in our new and improved eCommerce Marketing Mastery course: [link]. There’s only really 3 KPI’s that matter: Customer Acquisition Cost, Average Order Value, and Customer Lifetime Value. Interested in Ecommerce? Sign up for early access here: [link].

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Who is “Lake Dad Daryl?” Customer Avatar Canvas with Scott Cunningham [VIDEO]

Digital Marketer

Learn more about your Customer Avatar Canvas in our new and improved eCommerce Marketing Mastery course: [link]. One of the core concepts we teach in this certification is mastering your customer avatar canvas! You need to build a profile of your perfect customer segment, and identify everything that they have in common!

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From pixels to profits: How to sell digital products online

Unbounce

/ Ecommerce From pixels to profits: How to sell digital products online By Paul Park. 19 min read Imagine you have a product that turns into a money-making machine once you start selling it. When you look at it from the ecommerce angle, there’s another fundamental difference between these two types of products.

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How to Plan Your Marketing Budget for 2023

Exposure Ninja

You need to ensure you’re laser-focused on your target audience to fulfil your marketing goals. Ask yourself these questions about your site in its current form: Is each step of the customer journey clear? This starts the moment a customer notices your brand , becomes interested in your brand and begins to want your product.

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SaaS marketing strategies: The ultimate guide to market your SaaS product

Unbounce

We all know (and don’t love) that tech has a tendency to glitch, but what’s more important is supporting your customers when they help. If your customer service isn’t tops, this will affect how users view your product. Provide value The customer journey in SaaS marketing is longer than the typical B2C funnel.

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SaaS marketing strategies: The ultimate guide to market your SaaS product

Unbounce

We all know (and don’t love) that tech has a tendency to glitch, but what’s more important is supporting your customers when they help. If your customer service isn’t tops, this will affect how users view your product. Provide value The customer journey in SaaS marketing is longer than the typical B2C funnel.