Remove Customer loyalty Remove Event Marketing Remove Finance
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How three companies are reinventing event marketing with SoLoMo

Martech

After years of virtual-only connections and hesitant hybrid attempts, in-person events are roaring back and it’s a breath of fresh air. Even more fascinating is how companies aren’t returning to traditional event marketing. They’re reinventing it. Successful SoLoMo: 3 quick case studies “Really?

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Your Guide to Intent for the Full Funnel

Lusha

And then normally that last piece of surge happens with all of the departments that need to cross the t’s and c’s – the legal, the finance. I think it’s really important to align your marketing efforts to a historical look-back.” Now they’re doing their research and perhaps aligning it to the overall company goal.

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Your Guide to Intent for the Full Funnel

Lusha

And then normally that last piece of surge happens with all of the departments that need to cross the t’s and c’s – the legal, the finance. I think it’s really important to align your marketing efforts to a historical look-back.” Now they’re doing their research and perhaps aligning it to the overall company goal.

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

With 74% of consumers stating they’d ‘keep an eye’ on the ways brands step up to the plate in this regard, the pressure is mounting on them to play a vital role in helping fund a return to live events. FinTech marketers invested $3 billion on user acquisition in 2020. Drilling down, a net balance of -76.6%