Martech

JANUARY 22, 2025

After years of virtual-only connections and hesitant hybrid attempts, in-person events are roaring back and it’s a breath of fresh air. Even more fascinating is how companies aren’t returning to traditional event marketing. They’re reinventing it. Successful SoLoMo: 3 quick case studies “Really?

Event Marketing 115

Event Marketing Finance Marketing Customer loyalty 115

Lusha

MAY 30, 2023

And then normally that last piece of surge happens with all of the departments that need to cross the t’s and c’s – the legal, the finance. I think it’s really important to align your marketing efforts to a historical look-back.” Now they’re doing their research and perhaps aligning it to the overall company goal.

Whitepaper 52

Whitepaper Finance Customer loyalty Entertainment 52

Lusha

MAY 30, 2023

And then normally that last piece of surge happens with all of the departments that need to cross the t’s and c’s – the legal, the finance. I think it’s really important to align your marketing efforts to a historical look-back.” Now they’re doing their research and perhaps aligning it to the overall company goal.

Whitepaper 52

Whitepaper Finance Customer loyalty Entertainment 52

Econsultancy

DECEMBER 13, 2021

With 74% of consumers stating they’d ‘keep an eye’ on the ways brands step up to the plate in this regard, the pressure is mounting on them to play a vital role in helping fund a return to live events. FinTech marketers invested $3 billion on user acquisition in 2020. Drilling down, a net balance of -76.6%

Advertising 52

Advertising Advertisers Retail Shoppers 52