Set Up

JANUARY 21, 2025

We also see an increased need for shopper marketing rising from 5% to 15%. According to Forbes , conversational marketing and AI-driven interactions are set to redefine customer interactions, emphasizing the need for Brands to adapt to evolving consumer behaviors. Client Priority #2 | Content Creation goes by the Wayside?

Shopper Market 59

Shopper Market PR Shoppers Transform 59

Hubspot Marketing

JULY 10, 2023

There's a major, often overlooked area of opportunity when it comes to AI: Becoming a more customer-centric organization. Here, we'll explore how three organizations used generative AI to achieve enhanced customer-centricity, and how your own business can, too. But you also can’t afford to get generative AI adoption wrong.

Customer 100

Customer Transform User-Generated Retail 100

Martech

OCTOBER 28, 2022

Forced to keep up with platforms and upgrades, marketers experience pressure to hire more people to diversify the learning load. You have to be specialized in digital marketing to understand everything. My marketing department also works in shopper marketing and trade marketing. “ Evaluating ROI/ROAS.

Digital Marketing 141

Digital Marketing Advertising Advertisers Shopper Market 141

Econsultancy

MAY 11, 2022

  In marketing, and in business more generally, we often hear that decision-making should be “data-driven” Data can yield all kinds of crucial insights into customer behaviour and preferences, as well as helping to identify opportunities, potential challenges, and strategies that are working effectively.

Analytics 76

Analytics Key Performance Indicator Transform Shopper Market 76