Hubspot Marketing

DECEMBER 26, 2023

Influencer Marketing Let’s take a moment to talk about social media marketing trends and how Gen Zers and Millennials fit into the picture. In the last three months, 33% of people within these groups have bought a product due to an influencer’s recommendation.

Gen Z

InTouch Marketing

JANUARY 31, 2024

Here are some of the hottest types of marketing in 2024, and why if you’re using a megaphone to capture potential customers’ attention, you’re likely missing the mark in today’s age where interruption marketing is becoming increasingly ineffective. However, influencer marketing isn’t for every business or industry.

Affiliate Marketing

Digital Marketer

DECEMBER 19, 2022

In retail, entertainment, and many other industries, ecommerce and digital services have long surpassed their high-street counterparts. And, in turn, how has that changed the way we market? The Rise of On-Demand Entertainment. Instant access to entertainment on the go is something that modern consumers have come to expect.

Transform

DIY Marketers

JANUARY 17, 2022

Podcasting is a great way to promote a business online because it allows businesses to share their message and expertise with potential customers in an engaging and entertaining way. Influencer Marketing. Let’s get something straight — while many celebrities are influencers, not all influencers are celebrities.

Promotion

Exposure Ninja

JULY 5, 2023

Then, send out customised direct mail campaigns with goodies that’ll make ’em feel special (like merch from their favourite flick or a bag of their go-to coffee beans) to get the conversation rolling. Influencer Ingenuity Two heads are better than one, especially if one’s a top industry expert!

Marketing Strategy

Businesses Grow

JUNE 20, 2022

In the early days of my career, the marketing opportunities were straight-forward. There were three network television channels, industry publications, direct mail, local media, and trade shows. Our ads at the time had to be funny, entertaining, or sexy. Fragmentation of communication channels. That was about it.

Direct Mail

Exposure Ninja

OCTOBER 2, 2023

Image Source Events marketing doesn’t just apply to huge conferences — you can also sponsor smaller local events. Direct Mail Examples Although direct mail can be frowned upon, if it offers value , it’s likely to be seen in a better light by the recipient than a basic letter.

PR