Sat.Sep 17, 2022

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Core Web Vitals: Google’s Top 3 Metrics For Evaluating User Experience via @sejournal, @MattGSouthern

Search Engine Journal

Learn what Core Web Vitals are and the different ways to measure these metrics. The post Core Web Vitals: Google’s Top 3 Metrics For Evaluating User Experience appeared first on Search Engine Journal.

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ManyChat Achieves ISO 27001 Certification

Many Chat

At ManyChat, we proudly provide tools that comply with privacy laws worldwide. We’re excited to share that ManyChat is the first Chat Marketing Automation platform that received ISO 27001 certificate. BSI Group , one of the world’s largest certification bodies, performed the audit and certification. What is ISO 27001? ISO 27001 is an all-inclusive security management standard that outlines best practices and controls.

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Facebook Competitions: What You Need To Know via @sejournal, @kristileilani

Search Engine Journal

Before jumping into a Facebook competition, there are some things you should consider. Check out these helpful tips. The post Facebook Competitions: What You Need To Know appeared first on Search Engine Journal.

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Why Online Reputation Management is Important

Sachs Marketing Group

Online reputation management is the process of monitoring, managing and protecting the reputation of a business online. It’s important for businesses to have a strong online presence, as this is where customers will often go to learn more about a company and its products or services. A negative review or mention on social media can be damaging to a company’s reputation, so it’s essential to have a plan in place for dealing with these situations quickly and effectively.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How Does Product Marketing Management Work?

OnPassive Marketing

Product marketing management is one of the most exciting and challenging industries today, but it’s also one of the least understood. This blog article breaks down how product marketing managers can help users find and purchase products they need while keeping the company’s overall business goals in mind. Product marketing management is the process of planning, organizing, and executing a marketing program for a product or service.

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Daily Search Forum Recap: September 16, 2022

Search Engine Roundtable

Here is a recap of what happened in the search forums today.

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