Sat.Dec 31, 2022

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17 Awesome Examples Of Social Media Marketing via @sejournal, @anna_bredava

Search Engine Journal

Social media allows you to tell your story, humanize your brand, build an audience, and stay on top of mind with your targets. The post 17 Awesome Examples Of Social Media Marketing appeared first on Search Engine Journal.

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CES 2023: The Metaverse And Web3 To Take Center Stage In Central Hall

CMO Network

In 2023, CES will have an area dedicated to gaming, the Metaverse and Web3 in the Las Vegas Convention Center's Central Hall.

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Is This Google’s Helpful Content Algorithm? via @sejournal, @martinibuster

Search Engine Journal

Google research paper may shed light on how the helpful content update works. The post Is This Google’s Helpful Content Algorithm? appeared first on Search Engine Journal.

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Weekend Favs December 31

Duct Tape Marketing

Weekend Favs December 31 written by John Jantsch read more at Duct Tape Marketing. My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one I took on the road.

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Aligning Sales & Marketing to Drive Demand & Build Pipeline

Speaker: Speakers:

Marketing and sales might be two halves of the same coin, but how often do they feel like they’re tossed in completely different directions? It’s time to bridge the gap, align your teams, and start building a pipeline instead of frustration. Join us for this insightful webinar to transform your siloed teams into a powerhouse partnership. What you’ll learn: A clear understanding of why sales and marketing alignment is crucial for business growth.

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Common Hreflang Tag Issues & How to Fix Them

Neil Patel

You all know the power of SEO. It delivers targeted traffic to your site. It gives you greater visibility, and with the right kind of visitors, you have more of a chance of getting leads and conversions. However, SEO isn’t all about visibility. There’s also the technical side of SEO that no website owner can afford to overlook. Now, there’s plenty I could talk about when covering technical SEO, but I want to focus on one specific area: hreflang tag issues.

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This day in search marketing history: January 1

Search Engine Land

Happy New Year! Welcome to the first installment of what will be a daily, ongoing feature here on Search Engine Land in 2023 – This day in search marketing history. Search Engine Land has been the publication of record for all things search and search marketing since launching in 2006. And the founders of that 2006 team had been reporting on and educating the industry for about a decade prior to that (at Search Engine Watch).