Campaign Monitor

MAY 30, 2025

While Brevo (formerly Sendinblue) offers an affordable entry point for email marketing, online reviews suggest that users often struggle with emails landing in spam folders and support tickets going unanswered. Disclaimer: The features, pricing, and details mentioned for each product are as of May 2025, and may have changed since then.

eCommerce

Martech

SEPTEMBER 16, 2022

Businesses use content marketing strategies to generate brand awareness, educate prospects and customers and establish credibility. user-generated content, influencer content, media coverage, etc.). Sales manager or agent : Uses content to support the sales process. website, blog, social media).

Content Marketing

Digital Marketer

MAY 25, 2023

What if I say your company’s success relies on someone else’s success? Growing your business is possible if your products or services are good enough and help users reach their goals. Believe it or not, customer success is the best strategy to boost customer happiness. Yes… you read it right!

Customer

Backlinko

MAY 21, 2024

Brian shares his insights on creating and optimizing pages based on user intent. Hotjar’s AI vs. Human Writer Experiment Hotjar is a behavior analytics tool that’s used to capture data around user behavior with heatmaps, session recordings, and surveys. The video playfully personifies ChatGPT and Hyro as assistants talking to a user.

Content Marketing

CXL

JULY 21, 2022

How did Outreach grow in just a few years to 50,000 monthly active users , $10 million in new bookings, and net revenue retention (NRR) of more than 140%? The sales platform is intensely devoted to nurturing its monthly active users (MAU). NSMs must be easily measurable, and their growth must reflect general company progress.

Customer Acquisition

Base.ai

APRIL 18, 2022

Advocacy managers are experienced in identifying enthusiastic customers and turning them into brand champions. They’re used to running campaigns to recruit advocates, solicit user-generated content, and encourage advocates to promote the organization. Community Manager Communities are having their heyday right now.

Customer Marketing

Litmus

DECEMBER 16, 2024

Subscribers then click on which option they prefer, with up to four options Polls give the customer an avenue to express their opinion in an easy way, but they also give the email marketer an avenue to collect data, says Litmus customer success manager Ceegan Flood. You can copy the tag using the Copy HTML button below the code box.

Retail

Duct Tape Marketing

JUNE 23, 2022

Jenny Weigle (11:33): And depending on the kind of platforms you're picking to have your community, these days, you can start to create some great SEO because the search engine's favor, user generated timely and relevant content, which is all happening on communities. That's benefiting marketing from a customer success standpoint.

Branding

Moz

AUGUST 7, 2019

Posted by Gaetano-DiNardi-NYC Disclaimer: I’m currently the Director of Demand Generation at Nextiva , and writing this case study post-mortem as the former VP of Marketing at Sales Hacker (Jan. Sales Hacker is a publishing hub led by B2B sales, marketing, and customer success contributors. Pure education. 2017 - Sept.

SEO