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12 Benefits of Email Marketing Your Marketing Team Must Know

Hubspot Marketing

As a marketer, you might've heard coworkers talking around the watercooler about how email marketing is dead. It's been a common concern for many marketing departments. Well, I'm here to let you know that you don't have to worry because email marketing is still going strong. Creating personalized content.

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Why Email Marketing Is (Still) Important In 2022

Duct Tape Marketing

Why Email Marketing Is (Still) Important In 2022 written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Laura Goldberg. In this episode of the Duct Tape Marketing Podcast , I interview Laura Goldberg. Laura is the Chief Marketing Officer at Constant Contact. ConstantContact.com.

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Integrated Media Planning: What It Is and How to Adopt it In Your Marketing Strategy

Hubspot Marketing

Basically, an integrated media plan is a blueprint for a marketing campaign. For example, if you’re targeting millennials, you might consider Instagram and Twitter for your media plan. The best marketing campaigns almost always include an integrated media plan. and "What medium will reach this audience?".

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Digital Marketing Trends for 2023

Spiralytics

This is where digital marketing comes into play. Like traditional marketing, digital marketing constantly evolves and creates new opportunities for businesses to grow and improve. For this reason, more brands will likely invest in influencer marketing or strengthen their existing partnerships. However, with 5.16

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15 Marketing Newsletters You Need to Follow

Scoop.it!

Marketing newsletters are a great source of information for many small and medium business owners. They provide a way to learn about some of the latest digital and traditional marketing news, new services, and tips to improve conversion rates and results. However, not all marketing newsletters are equal. The Hustle.

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4 Reasons Why Marketing Automation Fails

Adobe Experience Cloud Blog

One of my customers is realizing a 28% increase in lead generation through their email marketing activities based in large part to personalization and behavior-based triggers. In my opinion, the biggest mistake marketers today make is not tracking key performance indicators back to corporate business objectives.

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What You Can Learn from Real-Life Marketing Examples

Exposure Ninja

This guide combines some of the best examples of traditional and digital marketing types to help you understand how various marketing campaigns look and how different platforms are used. Let’s start with traditional marketing. Digital Marketing Examples Digital marketing is any marketing that takes place online.

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