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The 5 social-first corporate communications skills you need to level up your career

Sprout Social

The social applications for corporate communications are unique, so you’re better off tailoring your development plan to your business or team need. With social listening , you can distill those unfiltered conversations into actionable insights that can inform your communications goals. Social media can move markets.

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Exposure Ninja Is Now an AI-Integrated Digital Agency

Exposure Ninja

AI is a transformational technology and has become the stated top priority for the biggest names in tech, who have made it their goal to revolutionise the world of digital marketing with it. We’ve made it part of our mission to help our clients defend and steal market share during this next technological shift.

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AI-Generated Content: A Guide to the New Era of Content Marketing

Animalz blog

You and I are at the dawn of a new era in content marketing: the age of generative AI. Your answer to this question colors your next steps, like the content generation tools you choose and how to work AI content into your marketing strategy (more on that later). How much should we rely on AI-generated content? Faster blog post drafts?

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How to Write a Great Value Proposition [7 Top Examples + Template]

Hubspot Marketing

They may even choose a competitor simply because that business communicates its value proposition clearly in its marketing campaigns and sales process. While the two can have points in common, a value prop is more product- and service-oriented while a mission statement is more goal-oriented.

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What is social media marketing?

Search Engine Land

And that’s only part of the reason why social media marketing continues to be misunderstood (at best) or divisive (at worst). Because to understand how to do social media marketing properly, you first need to understand what social media is (and isn’t). What does social media marketing mean? Nothing in marketing is new.

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Be an Account-Based Marketing Champ in 5 Simple Steps

Adobe Experience Cloud Blog

Author: Mike Telem Account-Based Marketing (ABM) has been growing in popularity recently and it’s easy to see why. It puts the spotlight on marketing’s ability to land the big “Sales Whales”–those key target accounts that Sales is dying to land. Is your company looking to grow into new markets and/or territories?

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International SEO: Conquer Google From All Over The World With Your Website

Rock Content

In this content, we will teach you how to create your strategy in other countries and conquer unknown markets. It also helps you understand global competitiveness issues, which allows you to plan your digital strategy and analyze the competition, even before expanding your operations. Well, not so much.

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