Sprout Social

MAY 9, 2024

Then, there’s influencers—the dancers commanding the room with their magnetic energy and vibrant moves. There’s no denying the impact of influencers on social media, culture and commerce. Trendsetters and culture drivers like Lia have made influencer marketing an essential piece to social media strategies.

Influencer Marketing 87

Influencer Marketing Market Trends Gen Z Fashion 87

Businesses Grow

MARCH 18, 2024

Gen Alpha is 0-10 years old so this came through interviews with their Millennial parents. Consumers control the narrative Sustainability — Advertising eats up a lot of energy. Brain-based computing ( organoid intelligence ) disconnects our need for rare materials and massive energy consumption. Very useful.

Gen Z 128

Gen Z Transform Energy Thought Leadership 128

Spiralytics

NOVEMBER 14, 2023

They’re taking their cues from their Millennial and Gen Z predecessors in holding brands accountable for social justice from a very early age. The vast majority – 80% of parents – report their Alpha children have influenced their actions and consumption decisions towards a more sustainable future.

Gen Z 52

Gen Z Millennials Health Transform 52

Neil Patel

FEBRUARY 19, 2021

OK, so email marketing didn’t go anywhere, but there’s been a huge focus on other digital marketing strategies in recent years. However, email marketing is a reliable, cost-effective way to improve your reach. For every $1 you spend on email marketing, you could earn $42. What do you hope to achieve?

Millennials 144

Millennials Energy Email Marketing Shoppers 144

Hubspot Marketing

AUGUST 9, 2023

For example, a presentation on social media targeted at Gen Z will differ from that targeted at Millennials. For instance, don’t make a presentation on the “best lead generation strategies.” Their body language oozes energy and excitement. Energy and excitement can be quite contagious. Step 3: Be novel.

Neuromarketing 87

Neuromarketing Gen Z Energy Transform 87

Buffer Marketing

APRIL 3, 2024

You may also have heard that it’s the most popular influencer marketing platform for millennials, according to a 2024 report. However, with the right social media marketing strategy and some consistency, even new Facebook Pages and profiles can grow their follower count in 2024. 

User-Generated 106

User-Generated Social Media Marketing Millennials Analytics 106

Hootsuite

JUNE 7, 2022

If your Instagram strategy is a slow and steady marathon, campaigns are like sprints. They use more energy over a shorter time and yield results and insights fast. Generation Z and Millennials are most likely to make decisions based on personal, social, or environmental values. A post shared by Netflix US (@netflix).

Gen Z 145

Gen Z User-Generated Promotion Advertising 145