Remove Fashion Remove New Markets Remove PR
article thumbnail

Harness the Hype: Wicked Melted Audiences With Marketing Magic

Set Up

The film teamed up with more than 64 Brands , creating products that crossed beauty, fashion, and lifestyle categories: MAC Cosmetics : Limited-edition makeup featuring bold greens and pastels appealed to beauty lovers​. These partnerships helped Wicked extend its appeal far beyond musical fans. The result?

Gen Z 59
article thumbnail

6 SEO considerations for a successful international expansion

Search Engine Land

Perhaps a PR campaign went viral, and now users worldwide look for your product, creating a constant demand for it. Whatever the reason, an expansion, a new product launch or a diversification will always have to be supported by a prompt, detailed analysis of every element not only in the wider strategy but in SEO, too.

SEO 97
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Ways You Could Be Dooming Your Case Studies Before You Even Start Writing

Adobe Experience Cloud Blog

Commonly, when you reach out to set up an interview, the customer might rush to loop in a marketing, brand, or PR spokesperson to speak with you. These days you don’t need to invest in an old-fashioned portable audio recorder (unless you’re going for the reporter-on-duty look). It makes sense.

article thumbnail

How to Build a Market Development Strategy [Free Planning Templates]

Hubspot Marketing

To that end, conduct market research exercises like a Porter's Five Forces Analysis or a SWOT Analysis to determine your strengths, weaknesses, buyer power, threat of substitutes, or other attributes compared to competitors in this new market. Featured Tool: HubSpot's Marketing Plan Template. Step 4: Go-To Market.

Marketers 145
article thumbnail

The Expert Guide to Creating a Marketing Growth Strategy

CXL

Bill.com penetrated this market by taking over a company already in it and reported increased fourth-quarter earnings of $78.3 Growth marketers can penetrate a new market by running experiments like : Sales and promotions. Acquisitions can quickly increase your market share and bring in new customers.

article thumbnail

Why Community Is The Last Great Marketing Strategy

Duct Tape Marketing

You know, I was writing, it was like 2018, I was writing Marketing Rebellion. So I was like on the lookout for new marketing models. And I was at the social media marketing world and was at this, uh, breakfast held by Andy Costadina, one of our mutual friends. There's gonna be no PR spin. The Congress.

article thumbnail

12+ Lead Generation Guide: Strategies & Tactics That Really Works in 2024

Lusha

Cold Calling: Making Connections the Old-Fashioned Way Cold calling may seem like a relic of the past, but it can still be an effective lead-generation tactic when used strategically. Access new markets: Explore new markets or industries through strategic partnerships.

CRM 52