Hubspot Marketing

JULY 30, 2023

Facebook and Instagram are the most effective platforms for community building overall, but TikTok would be best for a Gen Z audience. Social media takes the lead for product discovery among Gen Z, Millennials, and Gen X, beating out internet search. This also rises to 32% among Gen Z.

Social Media Marketing 145

Social Media Marketing Gen Z Global Marketing Millennials 145

Hubspot Marketing

SEPTEMBER 11, 2023

General Visual Content Stats Video Marketing Stats Emerging Visual Marketing Stats Infographic Stats Social Media Stats 52 Visual Content Marketing Statistics You Should Know General Visual Content Statistics Video is the most popular and effective media format. 80% of marketers held live events in 2022.

Content Marketing 122

Content Marketing Gen Z Health Inbound Marketing 122

Hubspot Marketing

FEBRUARY 27, 2023

Gen Z-ers also ranked Instagram as their favorite social media app in 2022. TikTok and Instagram are the most used social media apps among Gen Z women. 72% of marketers work with influencers/creators on Instagram. 29% of marketers plan to invest the most in Instagram out of any social media platform in 2023.

Gen Z 145

Gen Z User-Generated Marketing Plan Millennials 145

Backlinko

MAY 14, 2024

For example: If you target Gen Z or millennials, meet them where they spend their time. And how you can use them to create an effective small business marketing plan. There you can check your Site Health score—this is like a grade for your website’s overall SEO health.

PR 102

PR Customer loyalty User-Generated Marketing 102

Hubspot Marketing

NOVEMBER 17, 2020

An entertaining and informative podcast is an opportunity to build brand awareness among Millennials and Gen Z. Weekly episodes of the Escape Your Limits podcast feature discussions with entrepreneurs about health, exercise, productivity, and the mindset needed for success. Podcasts reach younger audiences.

Gen Z 144

Gen Z Millennials Inbound Marketing Entertainment 144

Neil Patel

DECEMBER 29, 2020

That’s precisely why your brand should be including memes in your content marketing plan. If you can create and share on-target memes that engage your audience, you could create that same sense of community, develop brand loyalty , and even tap into new markets. They’re not even thinking about retirement. Conclusion.

Content Marketing 145

Content Marketing Gen Z Entertainment Food 145

Econsultancy

DECEMBER 6, 2021

The number of searches per Pinner, according to analysis, has increased 31% year-on-year for those in the Gen Z age category, while the overall number of searches made by this demographic rose 96%. A July 2021 survey found 7% of marketers plan to increase their budget for TikTok influencer marketing campaigns.

Social Media Marketing 54

Social Media Marketing Millennials Gen Z Advertising 54