Hubspot Marketing

DECEMBER 11, 2019

In recent years, there's been a common misconception that Gen Z and millennials are essentially the same. When companies discuss reaching younger audiences, many often lump Gen Z and millennials into the same group and create one campaign strategy that they believe fits both groups.

Gen Z 145

Gen Z Millennials Finance Education 145

Bannerflow

FEBRUARY 3, 2023

In its 2022 State of Marketing Video report , video production company Wyzowl found that most marketing professionals (62%) consider video engagement the top metric. Getting video engagement right is important because 86% of marketers say video has helped them generate leads.

Gen Z 52

Gen Z Advertising Advertisers Entertainment 52

Hubspot Marketing

OCTOBER 24, 2022

To effectively lead a marketing team, it's imperative you know your top goal. Whether your goal is to increase revenue or improve your customer's understanding of your products, starting with a clear objective will help you map out a strong strategy for 2023 and beyond. Advertising your products or services.

Gen Z 92

Gen Z Millennials Transform User-Generated 92

Marketing Insider Group

FEBRUARY 5, 2024

Forbes) 73% of marketers find social media to be effective for their business. Zippia) 60% of TikTok’s audience comprises Gen Z users. Statista) 97% of marketers using Account-Based Marketing (ABM) report it delivers higher ROI than other marketing activities. SmartInsights) Leading marketers are 1.6

Digital Marketing 83

Digital Marketing Marketing Strategy Shoppers User-Generated 83

Marketing Insider Group

DECEMBER 8, 2020

In fact, a study by Walker Information , projected that customer experience has surpassed price and product as the key brand differentiator. So personalize your content marketing efforts. A study by RevLocal found that 92% of consumers read online reviews when considering a product or service. Ramp Up Your Video Marketing.

User-Generated 139

User-Generated CRM Marketing Marketers 139

Backlinko

MAY 14, 2024

Here’s how: Do Market Research Market research helps you understand your target customers on a deeper level. And inform your marketing strategies and product offerings. Google Analytics also helps with market research. Gyubee also uses video marketing to showcase menu items.

PR 104

PR Customer loyalty User-Generated Marketing 104