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The HubSpot Blog's 2023 Social Media Marketing Report: Data from 1200+ Global Marketers

Hubspot Marketing

43% of companies offering customer service through DMs have a customer service rep responding to messages, while 41% leave it up to the marketer in charge of managing that platform. Brands swap out celebrities for micro-influencers. Social media marketers are also betting big on influencer marketing in 2023.

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11 Recommendations for Marketers in 2024 [New Data]

Hubspot Marketing

Partner with micro-influencers. Nearly 90% of influencer marketers say influencer marketing was effective for their company in 2023. We’ll only see it grow throughout 2024 as half of those using it plan to increase their investments. Want to leverage influencer marketing but don't know where to start?

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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Step 1: Create a social media marketing strategy. You need a plan, man. Crafting a social media marketing plan doesn’t need to be complicated. At minimum, your plan should include: A list of measurable goals. Step 3: Automate marketing with a social media management tool. Try influencer marketing.

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Marketers, Get Ready For Your Promotion: A Global Perspective

Adobe Experience Cloud Blog

Compared to the rest of the world, marketers in this region are more likely to be involved in product management, customer retention, cross-selling and upselling. The chart below illustrates this difference, showing how APAC marketers are leading the way in their organizations at a faster rate than their global marketing counterparts.

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12 Questions You Need to Ask Before Hiring an SEO Company

Adobe Experience Cloud Blog

Creating effective backlinks now requires engaging content, influencer marketing , and at least little bit of PR savvy. Accordingly, a modern keyword strategy needs user intent research, content marketing experience, and a working knowledge of Google’s ranking priorities. What do you need from us to be effective?

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Top Innovative Online Business Ideas for 2024

Vertical Response

This involves implementing strategies to drive traffic to your website through various channels like: influencer marketing social media SEO email marketing Remember, online businesses can operate 24/7. Your website is a key marketing tool for attracting new customers and building your brand identity.