Hubspot Marketing

OCTOBER 31, 2022

In 2022, 51% of B2C marketers plan to increase their marketing budget. Will marketers reinvest in the same strategies or try new trends? To understand what trends B2C marketers are leveraging in 2022, we surveyed 1,067 global marketing professionals working in B2B and B2C companies.

B2C 145

B2C Market Trends Inbound Marketing Influencer Marketing 145

Hubspot Marketing

MARCH 19, 2024

With marketers, podcasts or other audio content are not among the most leveraged trends, nor do they offer the highest ROI, but investments will continue to grow in 2024: 39% of those who already leverage podcasts or other audio content will invest more in 2024 42% of those leveraging audio chat rooms plan to invest the same amount in 2022.

Thought Leadership 103

Thought Leadership Marketing Marketers Influencer Marketing 103

Hubspot Marketing

OCTOBER 30, 2022

On top of all that, short-form video will see the most growth of any trend in 2023, with marketers planning to invest more in it than any other trend. Luckily it can be leveraged with short-form video to take advantage of both of the highest ROI trends at the same time! Which Marketing Trends Will Grow in 2023?

Global Marketing 145

Global Marketing Marketing Strategy Gen Z B2C 145

Vertical Response

MARCH 22, 2024

Market research is key in understanding your target demographics, revealing market trends, and scrutinizing the competitiveness of a niche. Your website is a key marketing tool for attracting new customers and building your brand identity. Market analysis: Analyze the target market, competition, and industry trends.

Transform 70

Transform Affiliate Marketing Shipping Education 70