Remove glossary social-listening
article thumbnail

How Buffer’s Content Team Uses AI

Buffer Marketing

We need to prioritize, but at the end of the day, content and social are top priorities for our team, so they can't be put aside. It joins my Zoom calls and makes rough notes – meaning I don’t have to start listening and transcribing from scratch. It even gives a summary of each call.

PR 125
article thumbnail

Why bottom-of-the-funnel SEO is the game-changer your B2B needs

Martech

Listen to all the calls, gather insights, and then use those insights to research keywords. But it was all TOFU content, turning our website into a sales glossary and job description templates. Social media If your target audience is on LinkedIn and follows your founder, why shouldn’t they share your new piece of BOFU content?

SEO 122
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is a Lead Magnet? 20 Lead Magnet Ideas and Examples [+ Step-by-Step]

Hubspot Marketing

In addition to having its own landing page, consider having a space on your brand's social media accounts where users can easily access and share the offer. Add social proof. Then, you land on a landing page with your knowledge level and the option to share your results on social media. Like this course from Her First $100K.

eBook 145
article thumbnail

Everything you should know about evaluating your competitor’s backlink profile

Martech

Oftentimes these would be: Glossaries and knowledge bases; In-depth how-to content; Statistical studies and survey results (these tend to be the most powerful), etc. This is where well-organized social media research and listening can help your competitive backlink analysis. What type of content is delivering topical links?

article thumbnail

This day in search marketing history: March 5

Search Engine Land

Bing Listens: New Site Serves As A Suggestion Box For Bing Users 2015: Bing was looking for feedback from its users, launching a virtual suggestion box. Google Search Now Serving Up Cocktail Recipes With Drink Ingredients & Directions 2015: The new cocktail recipe search feature worked on both desktop and mobile for a number of cocktails.

article thumbnail

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. Learn more : A/B Testing on Social Media: How to Do it with Tools You Already Have.