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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Social Media Marketing + Michael A. Are you ready? Let’s begin! Table of Contents 1.

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7 Common B2B Social Media Marketing Mistakes

Marketing Insider Group

To help out my fellow B2B marketers, here is a list of 7 common mistakes that B2B marketers make when jumping feet first into social media marketing. For B2B companies, social media is more about interaction and knowledge sharing (think whitepapers, videos, thought leadership blogs, etc.).

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The Best Inbound Marketing Agencies of 2023

Hubspot Marketing

Born in the digital age, "Inbound Marketing” is nearing its 20th birthday. As recently as 2008, influential marketers were using inbound marketing to describe drawing in customers instead of outbound mass marketing. So, what do today’s best inbound marketing agencies look like? Let’s explore!

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Account-Based Marketing vs. Lead Generation: Which is Right for You?

CXL

Inbound marketing focuses on content that brings your target audience to you , rather than you chasing them. Inbound marketing is way more effective because if you’re talking to inbound leads, leads that fill out the form on your website, they already know who you are, there’s already some level of trust.

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Why Social Media is Like Improv Comedy

Adobe Experience Cloud Blog

Author: Kelly Jo Horton (@kellyjohorton) I recently spoke on a panel at the Inbound Marketing Summit (IMS) in San Francisco, and one of the questions to the panel was, “What skill set should you be hiring to create your inbound marketing dream team?” That’s what makes it both a challenging and powerful marketing tool.

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How I Repurpose Blog Content into LinkedIn Posts to Expand My Reach

Buffer Marketing

I’m Irina, a Growth and SEO Advisor, and I help companies grow their visibility with inbound marketing. During the last eight years, I’ve helped well-known SaaS companies (like Hunter and Aura) grow their traffic to hundreds of thousands of sessions from organic and social media channels.

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What Are the Different Types of Marketing?

Exposure Ninja

If your goal is thought leadership in your industry, attend events where the attendants are your peers and competitors. Another way is through social media. Social Media Social media marketing is a hugely popular type of digital marketing thanks to its accessibility and widespread adoption.