Tiecas

OCTOBER 30, 2023

Email newsletters are perfect for sharing company news, product updates, industry insights, and technical content. That’s where you can dive deeper into the technical topic, provide links to download white papers, read case studies, etc.

Email Marketing 52

Email Marketing Manufacturing Whitepaper Transform 52

Calvyn Lee Blog

MAY 21, 2022

Explore if there are any whitepapers that can be broken down into bite-sized content. News, industry POVs, company culture, blog posts. Infographics, whitepapers, videos, playbooks. Annual reports, research papers, industry insights. Industry Insights. Build a plan to post one video per day.

Thought Leadership 130

Thought Leadership Marketing Marketers Whitepaper 130

Marketing Insider Group

AUGUST 1, 2023

This could be anything from signing up for a newsletter, downloading a whitepaper, or making a purchase. Conversion Rate Think of your Conversion Rate as the finish line in a race. It’s the point where your audience does what you want them to do. For B2B companies, the Conversion Rate is key.

Whitepaper 79

Whitepaper Thought Leadership Promotion Customer loyalty 79

Hubspot Marketing

MARCH 21, 2024

For instance, LinkedIn is great for sharing industry insights, blog posts, case studies, and testimonials. Again, Bechtel Corporation does a great job with this. Remember to tailor your content to different platforms when posting content on social media. This way, your sales pipeline never runs dry.

Marketing 110

Marketing Marketers User-Generated Promotion 110

Exposure Ninja

JULY 5, 2023

Here are some examples of different content marketing strategies to inspire your own: Thought Leadership: Position your brand as an industry expert by creating insightful, authoritative content that addresses current trends, challenges, and innovations. Content Marketing Example HubSpot is a shining star in the content galaxy.

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Hubspot Marketing

FEBRUARY 22, 2023

Offer unique industry insights in an ebook or report. Perhaps you have a solution to help your audience perform a task quicker or solve common industry pain points. Whitepapers Have an interesting survey that your team recently ran? Provide your audience with information they can’t easily get elsewhere.

eBook 145

eBook Finance User-Generated Transform 145

Rock Content

MARCH 23, 2023

Media Brand Instead of blogging about specific topics or industry insights, a media brand blog usually exists outside the corporate brand. This type of blog focuses on curating content across different mediums, including videos, articles, whitepapers, podcasts, and more.

Real Estate 67

Real Estate Marketing Marketers User-Generated 67