Martech
JULY 30, 2024
Once your business reaches the scale-up phase, it’s important to adapt by implementing customer relationship management (CRM) systems and marketing automation platforms. Micro-influencers with smaller but highly engaged followings offer marketers more authentic connections with their audiences.
Martech
AUGUST 29, 2024
Jun Group has an enhanced sentiment analysis tool for influencer marketing campaigns. It’s now available to Jun Group’s customers and works with major social platforms. AesirX’s Marketing Automation Platform unifies digital marketing efforts across multiple channels.
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Buffer Marketing
OCTOBER 28, 2024
Influencity: Influencer marketing management on a budget Source: Influencity Many influencer marketing tools are in the thousands per month. But Influencity makes influencer marketing management a lot more achievable for those with a modest budget. Pricing: $625 setup fee.
Adobe Experience Cloud Blog
OCTOBER 20, 2016
Author: Eric Lam Influencer marketing is exploding onto the scene. Oh yeah, it’s a marketing strategy that uses highly influential people to promote your brand, which makes it a lot like leveraging spokespeople…which means that it’s been around for, well, thousands of years actually. Wait, hold on a second.
Martech
APRIL 11, 2024
Google Gemini Gemini suggested: CRM Content Management System (CMS) Email Marketing Social Media Marketing Customer Data Platform Marketing Analytics Personalization Tools It also suggested Loyalty Programs, Influencer Marketing and Public Relations Software Dig deeper: Using AI to improve customer experience and customer journey orchestration ChatGPT (..)
Calvyn Lee Blog
JANUARY 10, 2024
Core Topic: Digital Marketing Sub-Topic: Introduction to Digital Marketing Article: “Understanding the Basics of Digital Marketing” Article: “Evolution of Digital Marketing: A Historical Perspective” Article: “The Future Trends Shaping Digital Marketing” Sub-Topic: Digital Marketing Strategies Article: “Creating (..)
CXL
MAY 27, 2022
It includes brand awareness tactics like press releases and influencer marketing , as well as more product-specific efforts, such as case studies and middle- or bottom-of-funnel walkthrough videos. Use this data to score leads in your marketing automation platform, and qualify high-intent leads (e.g.,
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