Martech

OCTOBER 29, 2024

Just as digital-native companies like Airbnb revolutionized traditional industries, AI-native companies with AI-native marketing teams will reshape the future. At last year’s MAICON, Dan Slagen shared the story of Tomorrow.io, an $80 million company with only four marketers. Leadership did the same.

Native Marketing 120

Native Marketing Communications New Technology Education 120

Martech

JUNE 6, 2025

It requires both a strategy to revamp your new buyer journey and building real AI proficiency inside your marketing org — a skillset that’s becoming a career-defining edge in B2B marketing roles. What does AI-powered marketing actually look like in practice? What didn’t: It couldn’t manage the nuances across tools.

Customer 112

Customer Thought Leadership Native Marketing CRM 112

SocialPilot

JULY 9, 2025

Both platforms are trusted by consumers and marketers alike, but they operate differently, serve different goals, and create very different outcomes for brands. Trustpilot vs. Google Reviews: A Quick Comparison Summary Trustpilot and Google Reviews serve different purposes in reputation management.

Management 93

Management CRM Analytics Price 93

Hubspot Marketing

JULY 9, 2025

In an industry where deal flow, relationship intelligence, and portfolio performance are critical, private equity professionals require a CRM beyond simple contact management. The CRM needs of private equity firms are fundamentally different from those of traditional sales-driven organizations.

Transform 89

Transform CRM User-Generated Price 89

Martech

FEBRUARY 25, 2022

Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering numerous benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. A screenshot of HubSpot’s marketing automation platform (via HubSpot).

Marketing Automation Platform 125

Marketing Automation Platform Manufacturing CRM B2C 125

Search Engine Land

JULY 1, 2024

Drawbacks and roadblocks Kai Blum, international SEO manager at Intuit Mailchimp, says: “Marketing at large organizations can be pretty siloed; often, every channel has a different team. Native marketing tools : Apple and Google have tools to help users discover more apps.

SEO 106

SEO User-Generated PR Shoppers 106