Lynton Web
JANUARY 29, 2024
As your team gathers to recalibrate your marketing strategy for 2024, consider these top marketing trends from HubSpot’s 2024 State of Marketing & Trends report. People will engage most with video marketing, specifically short-form. Personalized marketing will increase ROI.
illumin
OCTOBER 11, 2023
Right now there are several retail trends to consider when building out a marketing plan. TikTok “The clock app” as some have affectionately called it, remains an incredibly effective way to reach new consumers, particularly Gen Z and millennials.
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Hubspot Marketing
DECEMBER 19, 2022
Few marketing trends last forever. In reality, they come and go at rapid speed — and marketers must adapt. Because marketing is always evolving, your marketing playbook should, too. Here, we'll cover five marketing trends that are losing steam and how marketers can respond.
Hubspot Marketing
DECEMBER 26, 2023
Short-Form Videos Video tops the list in lead-generating effectiveness as overall marketing trends continue to move toward social media platforms. Short-form video has the highest ROI of any of the marketing trends, and 90% of marketers already using it planned to maintain or increase their investment in 2023.
SocialPilot
JANUARY 15, 2024
Post-Pandemic Video Marketing Trends 73. A survey also showed that 61% more Gen-Z and Millennials were watching video content during the pandemic. The research by Wyzowl put forward that 91% of marketers claim video content has become more relevant than ever for brands and businesses in this era of the pandemic.
Marketing Insider Group
OCTOBER 25, 2021
As we’re rapidly approaching the end of the year, it’s a great time to look ahead at where we’re going and the marketing trends we’re likely to see more of in 2022. To make a solid plan for the short term, it’s important to keep an eye on where you’re heading in the long term. million for the previous “generation x”.
Hubspot Marketing
MARCH 11, 2019
Lastly, reviewing the social accounts of your competitors can help you make sure your marketing stands out and is unique to your brand. Now, let’s talk strategy — there are five steps to ensure your social media marketing plan is sustainable and positively impacts your business. Research your buyer personas and audience.
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