Remove Market Trends Remove Millennials Remove Social Media Marketing Remove User-Generated
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Social Media Marketing: The Ultimate Guide

Hubspot Marketing

Frye’s Instagram account is a great example of successful social media marketing — it’s attractive, distinctly Frye, engages their 197K followers, and promotes their products. But why is social media marketing so important? Why should you spend time creating social media accounts for your business?

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Millennials vs. Gen Z: Why Marketers Need to Know the Difference

Hubspot Marketing

In recent years, there's been a common misconception that Gen Z and millennials are essentially the same. When companies discuss reaching younger audiences, many often lump Gen Z and millennials into the same group and create one campaign strategy that they believe fits both groups.

Gen Z 145
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Lead Generation Content: Top Types to Use in 2023 [Data + Expert Tips]

Hubspot Marketing

Experimenting with your lead generation content is crucial to build a strong content strategy. The best way to shake up your lead generation content strategy is to take a deeper look into the top types of content that will help you collect new leads. Here are the types of content you should consider using.

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What to Post On LinkedIn: 12 Ideas + Free Post Generator

Hootsuite

Make posts rich and interactive Like any feed-based platform, LinkedIn users are constantly wading through content , scrolling through vast troves of “I got a promotion” and “Here’s why I’m awesome” plain text posts. Not to mention, they give your users something to do beyond just reading and scrolling.

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The HubSpot Blog's 2023 Marketing Strategy & Trends Report: Data from 1,200+ Global Marketers

Hubspot Marketing

Branded social media DM tactics are growing. Using social media DMs for customer service is relatively new, but already used by 29% of marketers. It has the 3rd highest ROI of any marketing trend and use will grow in 2023, with 15% of marketers planning to try it for the first time.

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100+ Surprising Video Marketing Statistics You Should Know in 2024

SocialPilot

A research by Hubspot shows that 17% of marketers include live videos on social media platforms as a part of their marketing strategy. Among all the social media channels, YouTube is preferred by 88% of marketers for uploading videos. Social Media Video Statistics for YouTube 35.

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The Complete Guide to Marketing Real Estate on Social Media

Hootsuite

Social media for real estate is an essential tool for promoting listings, generating leads, and building a long-lasting brand. Still, when it comes to marketing real estate on social media , there are certain strategies and tactics that can maximize the reach of your message. In the U.S.,